It is an internet universe. The buzz (and reality) are building. Superior logic is at work and it’s “Get on board or get left behind!”

The time is here for premium domains. Businesses are realizing, with every passing day, that their internet survival is actually the future of their company. So embrace it … or risk obsolescence. It’s an A-B, black or white choice and time is running out. Great domain names are in demand. The longer the wait, the higher the price of entry. Segue to …

Stealth.com is the new name of Stealth Computer Corporation. How about that? Add them to the list of companies who “get it”. Stealth.com’s press release states:

The Stealth.com name change better reflects the company’s brand and establishes prominent brand identity as a leading manufacturer of Industrial Rugged and specialized computer products.

The company’s web site, Stealth.com, is an essential integrated business tool. Not only does it facilitate business activity, but also serves as an important source of information for prospective buyers.

The company goes on to point out (what premium domainers have known for years) that “the name change better positions our company … and provides for a short and easy to remember moniker”.

A+ business logic. A+ business strategy. Congratulations to Stealth.com.

.COM Domains, Internet Domains domain name investment, rebranding

As we move into 2009, it appears the domain name market just continues to heat up. Toys.com was just acquired by Faculty Lounge for $1,250,000 in a February 4th private auction held at the law offices of Pachulski Stang Ziehl & Jones LLP.

The internet is widely regarded as the future of commerce. This phenomenon is causing business enterprises to migrate their marketing, and even their existence, to the world of the internet. It was forecasted years ago that brick-and-mortar stores would gradually fade from view as their counterparts operated more profitably from an online location. 

Toys.com is about as pure as you can get if you want to be synonymous with “toys”. Yet again, we see the relevance & importance of a premium domain name acting as an ultimate portal and memorable online identity.

We don’t know exactly know how this domain will be utilized, or what the new owner’s plans are. Might be children’s toys. Might be cars, boats, and planes for the jet set. Or even adult toys. I will assume for now that whatever the owner’s intention, it will probably relate to “toys”, and that the owner will have gotten off to a very good start with a premium name.

Hmm? Just occurred to me. What about candy.com? Toys & candy go together! Like soda pop and crushed ice, bikinis and suntan lotion.

.COM Domains, Domain Sales ecommerce, toys