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Dot TV Domain Sales at Sedo

April 23rd, 2010
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teamplanA .TV auction concluded recently at online brokerage house, Sedo. Several notable sales of .tv web addresses included:

  • Christmas.tv for $32,000
  • Business.tv for $100,999
  • Shows.tv for $20,500
  • Learn.tv for $41,000
  • Vacation.tv $14,000
  • Fantasy.tv for $10,600

The .TV domain extension has been limited in its adoption for many years due to its registry not being clear enough with registrants on the exact plan for future renewal fees. The up front cost for acquiring premium .TV domains was relatively high and the renewal fees sometimes in the thousands of dollars per year.

This was largely rectified by Verisign with these newly purchased premium domains now being subject to only a nominal annual registration fee ($20 – $30 per year).

My favorite from the Sedo auction was Business.TV although all of the above keyword domain names qualify as premium choices in any top level domain extension. Business.com became one of the most impressive and interesting sales in domaining history, and inspired legions of domain investors to stake their claim in the new domain name frontier.

Robert DeMartinis (from Philadelphia) acquired the ultra premium domain name, Business.US, some years ago. This is a multi-million dollar internet domain name by any definition, and will one day make a tremendous asset acquisition for a U.S. based corporation. Business.US

Similarly, Business.TV has great potential for branding as a business-centric media portal. Currently, the domain’s whois is not yet reflecting the new registrant owner so it’s not possible to determine if the buyer is a private individual, a group of investors, or a single corporate level end-user.

The Sedo .TV auction was successful, and attracted a considerable number of buyers offering them a new opportunity to enter the field of domain name investing and development.

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