2009 was a relatively good year for the domain name industry compared to the rest of the economy. Domainers still re-evaluated their portfolios and trimmed their domain name collections. This was partly driven by declining PPC revenues as companies scaled back their advertising expenditures.

The USA faces a number of challenges in order to get the economy rolling again. Internet growth will somewhat coincide with the larger economy’s movement. And internet growth is the central mechanism pushing the adoption and use of domain names as business portals.

Two of the most prominent drags on economic recovery have been: 1. lack of job creation, and 2. a pervasive fear that massive commercial real estate defaults would re-ignite another financial crisis and meltdown.

On the positive side, recent news points to indications that the feared commercial real estate meltdown may actually be more manageable than was predicted. The Wall Street Journal has published an article quoting Morgan Stanley analysts who suggest that commercial real estate concerns are now …

only a moderate headwind for the economy,

Another article by Reuters further supports this contention quoting a top Federal Reserve official who says …

Community and regional banks can probably manage their exposure to souring commercial real estate loans.

These sentiments suggest that some of Wall Street’s apprehension is being replaced by a more clear view of America’s financial health. However, the last ingredient in a full recovery is the much needed expansion of America’s manufacturing base.

Jobs, jobs, jobs is indeed the cliche’ of the day. But more than that, they are the true driving force behind a robust economy. To some extent, domain name utilization and further internet assimilation will likely move forward regardless of the immediate job situation.

Many companies have survived this economic recession, and they will be preparing themselves to push their products and services out to the online global consumer. That means having a quality internet presence … which will be part of strategy 101 for 2010 and beyond.

Internet Domains advertising, domain names

DomainBusiness.US is a small-sized minisite I have developed to profile my premium domain name portfolio and to show how one can design a functional website using DevHub.

The .US web address is currently at 1,580,822 total domain registrations. .US (United States) works nicely as an identifier of domains relating specifically to U.S. business, and it makes for a memorable web address.

Another neat angle that takes portfolio owners beyond the parking format is the ability to quickly assemble a landing page that contains a wider variety of content. This may include a formal announcement of the domain name being available for purchase, while also including a blog, creative photos, RSS feeds, and the typical clickable ads.

Certainly worthy of mention is having one access point for all of your DevHub sites. This is incredibly convenient. There’s no logging into separate interfaces. You can view an alphabetical list of developed sites and simply bring up the one you would like to edit or enhance with a single click. I never realized how helpful this could be to have so many sites consolidated into one location.

.US Domain Names, Site Development domain business, domain names